Donor development

Donor development turns once into lifetime value.

Drummer knows supporter lifecycles and the value of donor development strategies. The welcome process in particular is critical – thanking for the support that has been given with personalised communications and reinforcing the action taken. An ongoing and well designed retention programme helps build on this, and can help turn a first gift into a second gift, or increase the lifetime value of someone giving regularly.

We know how to map, design and develop impactful welcome and retention programmes that will engage a supporter more deeply, and help them to feel truly invested in your work – not just financially but emotionally. Our on-demand donor management services mean that we can manage the complete process for you.

More Creative From Drummer

Samaritans Purse
Integrated fundraising campaign for international relief and development charity Samaritan's Purse.
Compassion & Hillsong Church
Our film work in Uganda has helped to promote a unique global partnership between Compassion and Hillsong Church.
Broomwood In Ethiopia
A suite of promotional resources for Broomwood in Ethiopia to communicate the charity's aims, ethos and impact to a new audience.
We're straight talkers, strategic thinkers and know how to deliver